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The Most Innovative People in Multiscreen (Cablefax, 2017)
- "Bill Harvey, with his other partners at RMT, has championed science-based methods for identifying and optimizing brand ROI and tune-in ROI for cable programmers, networks and marketers."
Bill Harvey - 2014 Erwin Ephron Demystification Award
Home
Products for Media
Resources
Product Summaries
Awards
BUDWEISER
Branding Lift
Sales Lift
Brand Adoption Lift
Least Risk
Contact Me
ARF Model
Integration
NEW
OptiBrain
Crossmedia ROI
NBCU ARF
Gratitude
Contexts
Creative
Media History
News Avoidance
DRIVERTAGTM ORIGIN