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Press Releases

Announcement of IRI-SS-RMT Advanced Audience Targeting Product. 
RMT announces partnership with global purchase data leader IRI and social media insights leader StatSocial in an advanced audience targeting solution providing advertisers the ability to identify and target more than 93 million US consumers based upon psychological resonance between viewer, context and brand filtered with household shopper card category/and brand purchasing behavior.
Announcement of RMT and Statsocial Partnership
RMT and social media insights specialist StatSocial have partnered in the development of advanced audience targeting solutions featuring RMT DriverTag™ psychological profiles that allow advertisers to identify and reach high potential brand purchasers using a DriverTag™ enabled database of >93 Million U.S. digital consumers.
© 2019 RESEARCH MEASUREMENT TECHNOLOGIES INC
  • Home
  • Products for Media
  • Resources
    • Product Summaries
    • Awards
    • BUDWEISER
    • Branding Lift
    • Sales Lift
    • Brand Adoption Lift
    • Least Risk
  • Contact Me
  • ARF Model
  • NEW
  • NBCU ARF
  • Gratitude
  • Contexts
  • Creative
  • Media History
  • News Avoidance
  • DRIVERTAGTM ORIGIN