RMT Leadership Team

bill harveyBill Harvey
Chairman/CEO
Chief Research Officer
bharvey@rmt.solutions

A world-renowned Emmy®Award-winning media researcher and a pioneer in media optimization systems for IPG, Omnicom, and major TV networks.

Previously, Co-founder of TiVo Research & Analytics (TRA, Inc.), CEO of Next Century Media, Consultant to over 100 of the Fortune 500 companies. Inventor of TV Big Data ROI measurement.

Recipient of the premiere ARF 2014 Erwin Ephron Award.


Bill McKennaBill McKenna
Co-founder
b.mckenna@rmt.solutions

C-suite executive with 40+ years developing, managing, and providing consulting in TV, online, and mobile media and /market research.

Previously, Product Leadership Consultant – BARC India, Senior VP – New Media Ventures Nielsen Audio / Arbitron, TRA Director, CEO IMMI, CEO Kantar Media Research North America (WPP), CEO-Founder of Mediafax, Inc., Partner Booz Allen & Hamilton, MBA Northwestern University.
(Sadly, Bill McKenna passed away on Sunday, August 31)
In Memory of Bill McKenna


Audrey Steele

Audrey Steele
President

An insights and data executive with over 20 years of leadership experience in the advertising industry, Audrey used a marketplace-savvy approach to determining optimal uses of data to drive sales, and addressed critical questions regarding ad, media, and content effectiveness as EVP of Sales Research at FOX Corp and in previous ad agency leadership roles. She has won a number of industry awards, including Cablefax’s Most Powerful Women, the Cablefax Diversity List, and Ad Age Media Maven.


lucas tanner

Lucas Tanner
Chief Financial Officer
ltanner@rmt.solutions

Leading technology and media entrepreneur in media and technology for 25 years. He is a co-founder of RMT. Previously, President and CFO of Horse Network, COO/CFO of Pinchme Group, co-founder and CFO of TiVo Research & Analytics (TRA, Inc.), CFO of Audium, MD Hudson Allen & Co., MBA from Columbia, and BA from UC Berkeley.


Skip CorneliusSkip Cornelius
SVP Operations
scornelius@rmt.solutions

30 years of experience in advertising and ad research, most of them with ASI/Ipsos as a VP of client service. He has worked with some of the world’s largest brands to help them improve their marketing communications. Previously, Dancer Fitzgerald Sample and Wharton MBA.


Stu GrayStu Gray
SVP Research Emeritus
sgray@rmt.solutions

Former top research officer at NBC. Previously, research executive at Showtime and Omnicom.

Distinguished ARF award winner.

 


Our Advisors

New RMT Advisory Board Members

2026

Lou Paskalis
Deeply experienced marketer and strategist with longtime leadership roles at MMA Global, BofA, Amex, et. al., currently serving on multiple advisory boards with expertise in mar-tech, ad-tech, advanced TV, governance, social media, consumer promotion, sponsorship, media/comms, and marketing disciplines, including data-driven, mobile, content, event, and brand

Tim Spengler
Reknowned advertising agency and data/technology strategy executive who held leadership roles at Initiative, Magna Global, iHeart, Simulmedia, Dentsu M1, and Amobee

 

Brian Wallach
Seasoned leader with 20+ years of media and technology expertise and key roles at Disney, AOL, Comcast/Freewheel, and Extreme Reach, and current ad/mar-tech advisory positions

David Verklin
Longtime ad agency chief and MVPD strategist who led Hal Riney & Partners and various Aegis Group agencies (Aegis Media, Carat, Dentsu), and who was founder and CEO of Canoe Ventures, the consortium of cable companies that pioneered national addressable advertising and VOD DAI

2025

David Ernst
20+ years in senior ad agency research leadership and
several more in digital/advanced audience strategy roles at A&E Networks and Discovery

 

Steve Walsh
High-performing sales executive who led sales at Consumer Orbit, TRA, IMMI, Simmons, and IAG, and was CRO of Rentrak/Comscore, where he oversaw the local market service and signed 1,100+ TV stations and 300+ independent agencies

2024

Josh Chasin
Current Principal of KnotSimpler, Josh is a 35+-year research and measurement veteran who was Chief Measurability Officer at VideoAmp, Chief Research Officer at Comscore for 14 years, and a past president/CEO of Simmons. He has won numerous industry citations, including the Erwin Ephron Demystification Award and Ad Age Media Maven.

 


Our Valued Partners

Wharton Univ of PA Neuroscience Initiative

Eminent team and cutting-edge laboratory technology merging efforts with RMT to more fully understand Value Signals in the brain and mind, and their actionable implications for marketing, human development, and society. To learn more, visit https://neuro.wharton.upenn.edu/

samba tv - semasio logo

Semantic AI fully integrated in programmatic adtech across 26 countries. Uses RMTech to motivationally score 700 million people always-on based on their digital content consumption, to provide a new AI-based segmentation that is related to each unique ad. To learn more, visit https://www.semasio.com/

vividata

The MRI of Canada integrates RMT in the form of the 15 Motivational Drivers, analyzed by segments, attitudes, product and brand usage, media behaviors, providing a quantum leap in insights relevant to integrated creative, segmentation, and media strategy. To learn more, visit https://vividata.ca/

viomba

Viomba is an attention activation MarTech company working in partnership with RMT and Semasio. Viomba DaaS and attention activation tools leverage high-fidelity seed data-trained CNN (Convolutional Neural Network) AIs to instantly measure, predict, and optimize high-attention campaigns for both buy- and sell-side operators with ad creative-placement combined granularity. Explore their platform overview HERE. Visit  https://viomba.com/

The [ReSync]™ content optimization platform delivers time-synced quant/qual data that pinpoints where and how to improve ad creative, merging with RMT Value Signals to provide a detailed road map for pairing the most effective messaging with the most relevant program content. To learn more, visit us at https://chilmarkdigital.com/


Ongoing Advisors

Bob Dees – SpotXchange, P&G
Bob DeSena – Mars, Mindshare, Time Warner
Frank D’Angelo – Messner Vetere
Jack Myers – MyersBizNet, CBS-TV, ABC Radio-WPLJ
Fred Sattler- Initiative, PHDiQ, Doner, TBWA Chiat/Day
Mike Drexler – Optimedia, True North, Ogilvy, DDB, Bozell, FCB,
Steve Fajen – Deutsch Inc, Simmons Media Research, Saatchi, Needham Harper, McCaffrey McCall, Nielsen, JWT
Mark Kaline – Kaline Media, K-C, Ford, Campbell Ewald, Ogilvy
Michael Donahue – ANA, 4As
David Smith – Mediasmith, D’Arcy Masius